I, too, am frustrated by the pink merchandise and how little fundraising value it has. I don't like to think that it's become fashionable to buy all this stuff without truly considering what the money does.
And yes, people love boobs.
I think that the appeal of the breast cancer movement is that, for many women, there's a "sisterhood" feeling that's generated around it, and then men can wear pink and look like cool sensitive guys (said a bit tongue in cheek, so please don't take offense).
The problem we have is that everyone's cool with talking about mammograms and breast cancer detection, but no one really wants to talk about pooping blood. Prostate cancer is a little bit similar - not quite as sexy as breasts, and prostate exams involve the dreaded penetration (though I have told my husband that he no longer gets any sympathy from me if he tries to complain that it's uncomfortable to have a finger inserted rectally - I have had all manner of things, including a big surgical stapler, popped up there).
I also find myself feeling peeved lately when I hear that someone notable has died "after a long battle with cancer" when the type of cancer isn't specified. I guess some people want to be private about it, but it might really help raise awareness if we heard those details.
I do hope everyone will find a way to get over their discomfort with talking about colon cancer in the years to come. We could save lives if people stopped being embarrassed!
Beth dx @age 42, Jan '11 RC, T2or3NxM0 (stage IIIA/IIIB)
6 wks chemorad Feb - Mar '11
LAR 5/23/11, staged T2N1bM0 (2 of 15 nodes positive)
8 rounds FOLFOX, June-Oct. 2011
clear scans Nov '11, May '12, Nov '12, May '13
http://www.mysemicolon.net